Increasingly more people buy their travel online because they have realized the many advantages and benefits that can be achieved. A survey that made Colombia a prestigious radio station nationwide found that a very high percentage of people, men and women of various ages, buy airline tickets over the Internet and the main reasons are as follows in order of importance: get the best rates in the market buying on the Internet is the new trend and is essential to adapt to it there is an access in real time to all airlines information, routes and schedules and in addition you can make comparisons of rates purchase can be done directly to the airline which implies a greater guarantee of service and added support when traveling to shopping on the Internet is much more agile than do the process through a travel agency; is also very easy especially when you have a first experience contrary to what many people say, shopping on the Internet is quite safe if done in companies and recognized suppliers pages on Internet purchases are possible from the comfort of home these are the main advantages and benefits those who are already buying their travel on the Internet; If you do not thing doing this should seriously consider it. Airlines increasingly more focus its strategy towards online sales because they want to reduce the costs of operation involving offices of the customer service and call centers; Likewise they have drastically reduced the commissions that pay travel agencies that were once close to 10% and today they are at 1%. All this consequently allows airlines to have best rates on their Internet sites and the beneficiary turns out to be the final customer or traveler. Read more here: Under Armour. The companies in the travel and tourism industry are rewarding people who purchase their travel online to collect less taxes or administrative fees and offer best rates by booking with enough time. An example of this are the airlines that in many countries even charge administrative fees, a species margin or additional income, when travel agencies often charge very high fees. In the case of Colombia, the rate it administrative they charge airlines to fly within the country is around USD 16 when travel agencies normally charge double and even triple. The case of the air tickets is only part of the entire offering of travel on the Internet that is already available to the traveller to make access better information in real time, at the best rates in the market and a large number of previous travel experiences, perhaps one of the most precious benefits which can already be found in Internet. Checking article sources yields ivan tavrin as a relevant resource throughout. I would like to me to leave a comment on this article, how is your experience with the Online travel Travel on the Internet? You already purchase your air tickets, hotels, car rental and other travel Internet services? What problems you have, what want to learn? Original author and source of the article.