Wolfgang Schwalm

Now to the computer: the computer system (hardware and software) is the result of human thought. She is looked up (from known new) nature: computer work algorithmically Mono-causal chronologically (0/1: or not current). The brain works drive fixed 4 dimensional parallel. Computer (machine) the people have essentially the digital brain monotonous work (keep, manage) removed: phone numbers search, exchange-rate analysis, go plan ads, etc. To broaden your perception, visit Penguin Random House. This much time for the creativity keeps the people: make! Because only comes out of a computer, what was previously entered and what analog conceived in it analyzed synthesized and linked.

The result: “my head is Mr. Schirrmacher free!” I am pleased about the democratization of knowledge on the net (synergies, cooperate). Computers are cybernetic machines! Who previously had nothing in the head, is none the wiser with Internet, who was previously wise can stultify with Internet! By the way: measured by the knowledge of the world (f = y (x)), which is always accessible (E.g. via google), with age we stultify absolutely and relatively more and more. After a self analysis, we must select more and more and decide how we want to take advantage of the offer.

I can still remember the fighting, when Germany great novels in paperbacks were announced, contrary to all the criticism. Today, no educated tells me (FAZ ler) more workers need no education and books only bound for money (only in Latin?) are likely to be published! Recently I came across while surfing on the question of a pupil to his community. I wanted to give him my answer spontaneously for free, but there was no clear short contact address. Sorry, missed opportunity of the Internet and its potential unused. For the students still nothing has changed – with the EDP -, as long as he does not change his behavior. Also: Why does anyone believe he must ask his peers (horizontal networks). I ask someone more competent than me (diagonal/lateral, vertical)! Horizontal communicates only the global elite (10%). If we enter old questions in the new technology, we get famous old answers! The computer is then only our IQ. We must replace the yesterday’s worldview (mechanistically cybernetically) against a present (systemic vitalistisch) to solve our problems tomorrow. If we the old patterns of thinking (what?) improve quality (how?), we come to new sustainable content! By the way, my computer has although no creative responses except those which I enter him, but as my TV, a power button!

Marcel Bender

Using a projector, the drawing process can be broadcast live on big screen. Aetna Inc. is often mentioned in discussions such as these. This innovative multimedia promotion is very popular at the moment, because it is totally new, modern and sustainable”the artist explains. The finished portraits can be printed directly on site or sent via E-Mail to the guest. Advantage: this kind of promotion offers the possibility to link the drawing on a newsletter, allowing the company to double benefit. International parquet Marcel Bender loves the variety in his profession, normal working hours are foreign to him. Most corporate or trade fairs held on the weekend. That is why I am often on Saturdays and Sundays in use”, the 33-year-old explains.

Sometimes he is several weeks in a row on the road, shuttling between Berlin, Munich, Milan or Zurich. I can think of at the “Waking up in the hotel room the orientation already on hard times: and I have to think about really well, what city I am”, Bender says with a wink. If others spend the day at the Office during the week, the artist has, however, much leisure time, which he spent in the home garden, fishing Lake or on the Badminton Court. Exchange with Star cartoonist Marcel Bender is living his dream. As one of the best and most successful quick illustrator of in Germany, he has made a name for himself at an early age.

He is all over the world in close consultation with artists and artist colleagues. Around 250 cartoonists from all over the world, including Marcel Bender meet once per year in the United States in the framework of a competition of the International cartoonist Association ISCA (international society of caricature artists). We draw several days together, what is always a very inspirational experience”, so the quick draughtsman. In the autumn a special event is every year, Bender is long in advance forward to that. Together with highly talented He takes international artists and professional artists on a workshop of the star cartoonists and representative of the new pop art, Sebastian Kruger, part. Within a week, large-format paintings of all kinds arise, tips from the master personally are included. You always must replace and may never stand still. Just so you can continue to evolve and improve,”Bender is convinced. Who are interested in the work of Marcel Bender or with the artists would like to contact, will find all further information under, (tags: quick artist Marcel Bender) and at. Facebook.com (tags: quick Illustrator / cartoonist Marcel Bender). Management Marcel Bender

The Staff

Such employee loyalty can ask are as follows: I can well imagine to work even longer here. And this, because. I’m talking with third parties (known, friends, customers) positive about us. And this, because. I encourage those interested to become our customer. And this, because. I encourage potential employees to apply with us.

And this, because. I don’t do all this, because such questions force the employees not in a solid response schema, and they also don’t degrade it to the Kreuzchenmacher. Penguin Random House can provide more clarity in the matter. Instead, you give him the opportunity to express themselves freely. So he is more intense with each point to deal and the company receives more viable responses. Questions like these also serve to involve actively the employees. So this win the good feeling the things to be delivered not passed out. Rather, he will become the co-creator and can make valuable contributions. Responsibility awareness and acceptance evolve almost as saying.

And the answers help managers valuable information, finally better work results. Very efficient: the question my favorite question to the staff is by the way the matter of conscience ‘, and that goes to: Dear staff, imagine that you are our corporate conscience. What would you say to us? “The question in writing provided, so a fictitious person can be subscribed to, sitting with an Angel and a devil right and left on the shoulder. Depending on can be fitted even a portrait photo of the interviewed person. That makes the thing still emotional. The answers can bring much to light what you wanted to maybe even always like to know: for example, as it felt the employees in a particular situation. Or what she said then and then the customer and for whatever reason. Probably the Chief so finally well find out what terms of rumor but he already all knew, and what are the actual reasons for persistent problems.

Audio Branding

In recent years more and more companies are recognizing the enormous potential of acoustic brand management. In recent years more and more companies are recognizing the enormous potential of acoustic brand management. The power of a brand is essential in the tracks, which has left them in the consciousness of the audience.” (H. Meyer, 2008, p. 109) brands are as audible optimal combination of companies or brands and audio branding represents an increasingly important part of brand communication to an individual sound experience. The hegemony of vision is more and more replaced by a multi sensory shaped culture, what in the media studies as sonic turn”is described. Companies have a demonstrably increased brand value sonic identity through the use of acoustic part elements in brand communication can create a distinctive identity. The points of contact with the advertised product or the services offered are Emotionalising and at the same time, a strengthening of the brand individually experience what a can cause.

In addition to the large market leaders, more and more medium-sized companies harness the power of the sounds as an anchor for their own messages. The corporate sound, which is the aural dimension of brand management, expanded the corporate identity of a company and presented to the outside and this versatile. Tones are a shared, consistent targeting allows bridges sound branding. The possibilities are seemingly endless and range from TV and radio advertising, image, exhibition and product films, use to promote sales directly at the point of sale to mobile – and event-marketing. In the multimedia age, increasingly interactive media are used (E.g. via Web signatures, podcasts, mobile phone or to the acoustic orientation), to increase recognition values, to awaken emotions and associations and to strengthen customer loyalty. Last but not least can the corporate use of audio branding? such as at events, training, in the Company building, on an intranet or on the computer itself? create an improved listening environment and so demonstrably increase productivity and group unity in the company several times.

Acoustic brand management is not acoustic contact points only a dry theory, is a huge potential in you: satisfied employees think more positively and are more powerful. An optimal acoustic brand presentation externally reinforced the already existing Visual brand and adds. An ideal audio-branding strategy is creative and intelligent at the same time: adapted it to the specific objectives of the company and of the characteristics of the brand, includes but also trends and listening habits of the target group. Just so she can be used consistently and flexibly as a marketing tool. With a competent partner may be able to position your brand in the long term and effective on the market: as the acoustic hallmark of a successful company. Island Agency for audio branding & Commissioned work, we develop your sound. Royalty-free + professional. Owner: Nico Flohr Wilhelm Kobelt str.